“Recent research has revealed that Britain is a nation of bargain hunters and is proud to be so, with almost four in ten people admitting to searching for discount vouchers before embarking on an outing.”
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With the expensive summer months almost over many people will be looking forward to a frugal autumn ahead of the Christmas period. However, as the nights become darker and colder, eating out and purchasing occasional small treats are often needed to lift our spirits. Recent research has revealed that Britain is a nation of bargain hunters and is proud to be so, with almost four in ten people admitting to searching for discount vouchers before embarking on an outing.
The research, conducted by Nationwide, also revealed that over half (57%) of people look for vouchers for money off meals at restaurants followed by 40% looking for discounts on clothing. A huge 83% of people admitted that vouchers influence where they shop. Although only 4% said they’d be embarrassed to use a voucher, there are certain circumstances where some people wouldn’t use one, such as a date. More than four in ten (44%) said they’d be embarrassed to use the voucher on a date followed closely by over a third (36%) saying the same if it were a business lunch.
However, almost half of those asked said they would go out more if they knew there was money off discounts to be had on both luxury and everyday items. With this in mind, Nationwide has launched a new Simply Rewards App, exclusive to its Visa Debit and Credit Card customers. Offering more value for money options, the app offers discounts at a number of retailers, restaurants and travel companies whilst on the go.
Showing once again that they are ‘On Your Side’, this new scheme has been designed to further reward loyal customers, allowing them to search for all the best deals in their current area. There’s no waiting time, meaning an added opportunity to take advantage of all the amazing offers available.